lian xi ren：jinmingwei
jieqiadelvfeng：010-68576852
hou43haowenqijian，zaiguodujinyibushenrutourongzixitongtilidingxin、jiasuguoyouqiyeshichanghuadingxinhebushibiaozhunchusuodangjuxingzhaiquanbanlidengyanjunzhengcebeijingzhixia，duodidangjufenyunchutai“duiyuzengjindangjutourongzipingtai（jianchengpingtaigongsihuochengtouhuogongsi）dingxinliyizhuanxingchengzhang”dezhidiandingjian，mianduizhengcedaobi，gedipingtaigongsizhudongmosuobenshenzhuanxingchengzhangzhidao。
zhanzaixindehanqingdongshendian，zaidangjuyushichangdeliangzhongyalizhixia，mianduizhe“waiyouzhengcexianding、neiyouchengzhangqingqiu”deyanjunxianshi，zhudongzhuiqiuzhuanxingjiangchengweijinhoudangjutourongzipingtaideyidingtiaoxuan。keshi，zhuanxingzhilubingbushijiuerjiuzhikeyihuoxuwanchengde，chengtouzhengzaimengshouzhuanxingzhitong，qizaituidonggenbenxingdongcuoshifuzhi、xinxingchengzhenhuahecaichanjinjidengfangmianchanyangdezhudongganhuashibushikeyanxu，gedichengtoushibushinengzouchuyitiaojishiyingjinhouzhengceqingqiuyouheshidiyuxianshidetedianzhuanxingzhilu，zhideqiecuoheyantao。
城投汗青
1994nianzhongxindangjufengxingcaishuiguizhidingxinhou，gouchenglechusuodangjudecaiquanheshiquandeyanjunbuhunpei。tongshishou1995nianshixingde《zhonghuaguomingongheguogusuanfa》xianding，chusuodangjubudekanxingchusuodangjuzhaiquan。weijiasuchusuojingjichengzhang，zhankaidapidechengshigenbenxingdongcuoshiheshizhenggongyongqijifuzhi，gejichusuodangjuyouzhejiliederongziniantouyichuzhidafanweidechengjianzijinquekoutimu。zuoweitebiehanqingqijiandechanpin，cong1994nianzhi2016niandeershiduonianshihouli，chusuodangjutourongzipingtaizuoweichusuodangjuxingzhaiquanrongzidezhuqudao，weiwoguochengshichengzhangjichengzhenhuafuzhichanyanglepangdaganhua。xishuzuijinjinianlaiduodichengshimiankongdeyanjungaibian，dangjutourongzipingtaigongbukemei。
keshi，yinweichusuodangjutourongzipingtaideqingshiheganhuadetebiexing，jiashangjinchaowoguoduichusuodangjutourongzipingtaidefalingjianshijizhidequedianhezhihou，zaihenzhangyiduanshihounei，chusuodangjuduidangjutourongzipingtaidejianshicunzaimangqu，chusuodangjuchengjiantourongzijixicunzaiqueshi，zheizaikeguanshangzizhanglechusuodangjutourongzipingtaidewuxunaizhimanhengdezengtian，jinerjiadalechusuodangjuzhaiquanweixian，jianqinglechanshengdiyuxing、xitongxingjinrongweixiandeyinhuan。
转型痛点
痛点一：不转难，转亦难
zi2017nian1yuechu，xiangganjubuyifawenzeneimengguzizhiqu、henan、zhongqing、sichuandengdijubuxianshishoufaweiguijuzhai、baoguanxingdong，bingyifachuzhigetiqiyehejinrongjigoushoufaweiguixingdong。
caiyu50haowen、caiyu87haowenshizaixingusuanfaheguoban43haowenjinhou，duiyuanyouzhengcedezhongshenhekuada，yeshiduijinjinianjingchangshiyongdejuzhai“pianmen”deshoujinhebiaozhun，duidangjutourongzipingtaieryan，yituochuantongqingshibaocundekongjianyulaiyuxiao，xuyaojiasuzhuanxingchengzhangbudiao，buzhuandejieguojiangshishushoudaibi。
2014nian10yue，《guowuyuanduiyuzengqiangchusuodangjuxingzhaiquanbanlidedingjian》（xiacheng43haowen）duiwaifabu，mingbaidangjuzhaiquanderongzizhutijinweidangjujiqijubu，bolirongzipingtaigongsidedangjurongzigongxiao。zaijiu43haowendajizhewenzhong，caiwubuguanyuantichurongzipingtaidesantiaozhuanxingluzi：duimaoyidichankaipidengyunyingmingmu，yaoyudangjutuogou，wanzhengtuixiangshichang，zhaiquanzhuanhuaweiputongqiyezhai；duigongshui、gongqi、zhazichuzhidengyouyidingshouyidegongyimingmu，zhudongfengxingpppqingshi，zhaiquanyoumingmugongsijujieyulechang，dangjugenjushiqianshangdingciyutexuyunyingquan、dangjubutie，dangjubuzaichengdangchangzhaiyiwu；duiwushouyidegongyimingmu，rubaozhengxingzhufang、gonglu、shuili、tuchudengwushouyidemingmu，henanyixishoushehuibenqiandeyouyidingshouyidegongyimingmu，yingfachusuodangjuzhai（putongdangjuzhai、zhuanxiangzhaiquan），youdangjutingzhizhaiquanrongzi，rongzipingtaiqingsuanjiaru。
xinrenlieweiyejieduzheduishangshucaiwujuguanyuandehuifubingbumusheng。chusuodangjutourongzipingtaizhuanxingzhilukansihenshiqingchu，danbizhegenjuduodidiaoyanfaming，yinweijibie（shengshixian）chabie、fanweichabie、shichanghuagenbenchabie、dangjuchengchiliduchabie、hediyujingjihebenqiantianbingchabiedenghuanjingdecunzai，gedidangjutourongzipingtaidezhuanxingbiaodemudehezhuanxingnandianchengshibujinbuyi，shidegeditourongzipingtaidezhuanxingzhiluzoudefanzaohecangmang。xindezhengcebeijingzhixia，ruohezhuanxing？zhuanxingdeqierudianhuochongpokouzaineili？keyihuoxuhuimianduidefangaiyounaxieheruohehuajie？yixiliedelashoutimuduanshihouneiyounanyizhaodaozhunquedemidi，gedidangjutourongzipingtaidezhuanxingzhiluxingdongweijian。
痛点二：资产不实，外强内弱
pingtaigongsizichanbushi，youyongzichankuifa，tuqibiaoxianzaiyixiasangefangmian：qiyi，dadadouzichansuiyihuazhuanzhipingtaigongsimingxia，kansizuoyongbaiyihuoqianyizichan，danwanbenqianseguankongdeyouliangzichanyoujiduo?liangduohuanjingxiabingbujubeixianshijiezhiquan，gouchenggongsikongyouzichan，quewushouyidejinkuang，zichancunzailiuyuqingshi，shidechengtoumeifazou“ziwoyunying、ziwoqianzhai、ziwochengzhang”demaoyihuayunzuoluzi。qier，dadadoupingtaigongsiyudangjuzhijiandelaiwangkuanyidangjuyingshouzhangkuanguazhang，dangjuhaikuanbukendingxingda，gouchenggongsizichanbushi。qisan，pingtaigongsizichanzhongyigongyixingzichanweizhu，yunyingxingzichanxianshizhanbibuda，xianjinliuchanshengchihuan，zaoxuexingnengkuifa。
chengtoubunengwanchengduizichandebenseguankong，“waiqiangneiruo”dezhuangkuangruowuligaibian，zhuanxingzhilujiutongdengyijufeihua。
痛点三：看似企业，实则局部
pingtaigongsixingzhenghuabanliyanjun，chenglejianjudangjujubu、qijidanyuan、shichangqiyesanzhongshenfende“duomianren”。dangjuyupingtaigongsiganxishulihaibudaowei，genjigenjudangjujubuxingzhenghuaqingshibanli，gongsigenjudangjuzhilingbanshi，qiyeshichangzhutiweizhihaibuzhenzhunchengli。gongsiqueshaoziliyunyingbanliquan，congerzhishiqiyehuoqi、dizaoliheshichangxiezuolijiangluo。xianshishimingzhongchangchangbiaoxianwei，mingmufuzhizhipeishimingshigenjudangjujubushixing，shixingdangjubennengjinengchanshenggezhongyongdu、benqianhechikuishi，youyouqiyebenshenchengdang。pingtaigongsishizhishangshijubeizilifarenzilidejingjishiti，zuoweishichangzhuti，yinggenjugongsijueyijihuaxitongyunzuo；tongshi，zuoweichusuoguoyouqiye，yaoheshiguoziguoqijianshibanlidexiliewenjianqingqiu，jieguandangjujixiangganjubudedailingyujianshi。erjinchaodangjuduipingtaigongsidebanli，genjigenjudangjujubuxingzhenghuabanliqingshi，weinengmixinjiedingchuzirenjixibianjing，buzuohaocuchengzhanghefangweixiandejunheng，queshaoyunyingbanliquan，congerzhishipingtaigongsiqiyehuoqi、dizaoliheshichangxiezuolijiangluo。
pingtaigongsiwaibubanliguihua“shiling”，dongshihui、jianshihuidoushelicunzai，yishifazeyexiangyingpeitao，guizhiyehenqibei，keshixianshishangdongshihui、jianshihuizhenshidebennengjinengheganhuabuchanyangchulai，xingtongxushe，fazeheguizhiyezhidouliuzaizhimian，qiyegaocengbanlizhiyuanjueyijihuaquanbeiruohua。
bizheyixiangchangdao，dangjutourongzipingtaidezhuanxingzhongyaozhunshengyingshi“shichanghua”zhunsheng，ershichanghuadezhongyaoshimingbuzaixiangxideshichanghuayunzuoqingshideshexiangheshixing，erzaiyudangjuhuoyixiangyilaizhuguanpingtaidejiaodiandangjudailingkeyihuoxuzhengzhenrenqingqingshi，kanqingquxiang，gaibiankanfa，shizaiduipingtaigongsifengxing“quxingzhenghua”，haipingtaigongsiyifaziliyunyingdequanlihezizaihuxidekongjian。
痛点四：欠债前行，转型隐痛
zaichusuocailiwulizhichi，dishi、qu、xianjidangjubenshenjuzhaiqueshaoquanxianhebiaozhunqudaodehuanjingxia，pingtaiqingshichengweibudeyiyezuibianlidechusuodangjurongziqudao。pingtaigongsizuijinjinianlaizhongyaoshixingdangjurongbenqiannengjineng，queshaoyunyingxingxianjinliu，yindangjuzhaiquanzhihuaneduwuxian，cunliangzhaiquanlechangzhinengyituojiexinhaijiu，xinjianmingmuderongzishimingruoyanxuzengtian，zhaiquanleijiadefulijieguojianghuishanxian，jinerzhishizhaiquanyuejisujilei，gouchengjiaozhongdezhaiquanleizhui。dadadoupingtaigongsiguowangyiduchuyu“zhirongzifuzhi、wuxianshibaoda”dezhuangkuang，ruoshijinjinyituojinchaofeibodanbodezhichudengluzichangzhaizhineng“beishuichexin”，jinchaozhongyaokao“jiexinhaijiu”qingshijiannanbaochi，gongsizaibuzaoxuegongxiaodetongshiyoubushishixue，qianfuweixianjiaoda。
jinchaowoguochusuodangjuzhaiquandefanwei，yifashizhichusuodangjuzhaiquan，heqingsuanjianbierendingde2014niandifeidangjuzhaiquanqingshicunliangdangjuzhaiquan。2015nian1yue1rixingusuanfashixingjinhou，chusuoguoyouqiye（baohanrongzipingtaigongsi）jujiedezhaiquanyifabushuyudangjuzhaiquan，qijujiedezhaiquanyouguoyouqiyedanrenlechang，chusuodangjubuchengdanglechangyiwu，chusuodangjuzuoweichuziren，zaichuzifanweineichengdangwuxianyiwu。zaicihuadingzhixia，xiangzhengzhepingtaigongsijiangbeifuzheyidingfanweidechusuodangjuzhaiquanzhuanxingqianxing，huajiecunliangzhaiquanjiangchengweipingtaigongsizhuanxingdezhongyaofangai，yiweizhuanxingdezhongyaofangzhenzhiyi。
yinyuedetong，zhinenglengjingmengshou。
痛点五：人材之困，成长困难
pingtaigongsidezhuanxingchengzhangshiyigexitonggongcheng。duonianjiuyouxingzhengbanlixitongtilijizhixiayunzuo，gouchengjinchaodadadoupingtaigongsihaibuchengliqishichanghuadexuanrenyongrenjizhi，zhuanyezhiyuanqueshao。buyizhiqiangwuliderencaituandui，zaihaodezhuanxingsixuyezhinengshipushuomilimeifaluodi。mianduijiannandezhuanxingzhongdan，pingtaigongsiqueshaodapijinrong、caihui、faling、gongchengdengfangmiandezhuanyezhiyuanjifuhexingrencai，rencaidechuxu、peiyu、renyongxitonghaibuchengli，erzheidaoshijinchaodadadoupingtaigongsizhuanxingchengzhangmianduidezhongyaoduanban，hejixuzhenzhuobingzaijianglaizhuanxingjinchengzhongchuzhidekunnanzhiyi。“tongzai，jizai”!
转型路在何方
woguotourongzixitongtilicong2014nianyilaichanshengleshenrubiangeng。nangxipingtaigongsiweichusuogenbenxingdongcuoshijijingjichengzhangdejinxianbukexiaoshi，keshizaixindezhengcebeijingzhixia，pingtaigongsiruoshirenggenjunangxidebennengjinengdingweihebanliqingshichengzhang，mianduirongzijirencaikunju，yidingbukeyanxu。gejichusuodangjuyingdangshumucunguang，tizaojingying，congtoudingwei，zhengtiguihua，zhuozhuzhengcejiyuanhezhuanxingchengzhangchuangkouqi，zhanzaixindedongshendianhegaodu，xishouyouyidiyupingtaigongsizhuanxingchengzhangjingli，duipingtaigongsijianglaichengzhangtingzhixinyilundedingcengshexiang。
zuozhe：xuhongyu、xuhengxi、wangyannanjingruilifangtouzizhengxunwuxiangongsi